Buddy for travel
Plans change. On WhatsApp, travellers know within minutes.
An itinerary change by email waits for wifi and a quiet moment that never comes. On WhatsApp, travellers who said yes see it on the way and reply straight back.
Made for the operations, guest care and marketing teams at tour operators, agencies, hotels and short lets
Marketing, operations and guest care, finally answering from one place.
Marketing: the next trip, to the ones who'll go
Past travellers hear about the place they loved, not every deal you run. They read it that day and ask for dates right in the reply.
Whole group read it before dinnerOperations: nobody at the wrong pier
A new time goes to everyone on that trip at once, and you can see who has read it before the boat leaves.
"Can we add a night?"Question"Send me the dates"Interested"Our key card isn't working"Follow upGuest care: one inbox, every time zone
Replies arrive sorted by what travellers mean, a question, a yes, a problem on the ground, and get answered in the same thread by whoever's on shift.
She checked her email over coffee, three hours before her flight.Your pickup change sat under two booking receipts. The WhatsApp version was read in two minutes.
Travellers aren't ignoring you. They're on the road.
On a trip, email waits for wifi and a quiet moment that never comes. WhatsApp is already open for the group chat, the map pin and the message home. That's where your update belongs.
From a tick at booking to a smooth arrival in three steps.
A box on your booking page, a QR at the desk, or past travellers who already said yes. Buddy takes care of everything after that.
One tick at booking
The widget on your booking page asks what they'd like on WhatsApp. Buddy saves the consent and where it came from.
Elena R. · consent recorded · Mon 9:10Sort by trip and destination
Tags turn into ready audiences: everyone on Saturday's departure, everyone who's been to Portugal, everyone just back home.
Lisbon, departing SaturdayReminderPast travellers · PortugalOfferBack home this weekReviewOpted outNever messagedSend it, then let it run
The welcome sends itself, reminders and changes go out as a WhatsApp message, and replies land in one inbox.
Four messages a travel business sends in its first week.
Each one carries the traveller's name and trip details, and every reply comes straight back to your team.
Coastline TravelBusiness accountCoastline TravelBusiness accountCasa AlfamaBusiness accountCoastline TravelBusiness accountSet them up once. They run every week.
Trips that run to plan, with nobody left guessing.
A reminder before they leave, a note the moment plans change, arrival details on the day. Your team schedules them; travellers read them on the go.
Elena R.On her wayThe next trip, for people who loved the last one.
Tag past travellers by destination, then send the next Lisbon, Kyoto or safari dates to the ones who'll care most.
Travellers say yes when they book and leave with one word. Buddy records both, every time.
"Can we add a night?"QuestionEvery reply, sorted before you read it.
Interested, question, follow up, not now. Your team answers right in the thread.
Consent saved for every single traveller.
Buddy is built for GDPR. Every opt-in is saved with where and when it happened, and a STOP reply is recorded the moment it arrives.
Elena R.Opted inThe right view for bookings, ops and guest care.
Invite your team. Everyone sees just their part.
Your number, kept healthy.
See your WhatsApp quality rating and messaging limit without leaving Buddy.
Messaging guests abroad? Here's what to know.
Anything else, ask Sarah.She reads and replies to every message.
How do travellers sign up?
When they book, through a widget on your website or booking page. Or through an opt-in page and QR code at your desk or in your rooms, or an import of past travellers who already said yes. If you run your own app, it can add travellers with one API call.
Can we message travellers in other countries?
Yes. WhatsApp works across borders, so travellers get your messages at home and on the road, from one business number. Meta's rates depend on the country of the person you message.
How fast can we tell a group about a change?
As fast as you can type it. Pick the trip's audience, write the update in your own words or start from a saved message, and send. Everyone on that trip gets it at once, and you see who has read it and who replied.
Can our whole team share one inbox?
Yes. Replies land in one inbox, sorted by what travellers mean, and bookings, operations and guest care each join with their own role. Whoever's on shift answers in the thread, from any time zone.
How does Buddy handle travellers' personal data?
Buddy is built for GDPR. You choose which fields come in, consent and opt-outs stay on record with their source, and our DPA and privacy policy set out the rest.
What does it cost to send a message?
Meta charges for business messages by type and country. Your Buddy plan is separate from that.
No more travellers waiting at the wrong pier.
Be first to send trip updates on WhatsApp. Tell us about your trips and we'll suggest the plays that fit.
