Turn one-time buyers into customers who come back.
You know the restock email, the thank-you and the win-back. Most of them go unopened. Send them on WhatsApp to customers who said yes, and watch them read, reply and reorder.
Maya Chenonline
The velvet cushion is back, Maya. You asked to hear first. Mustard and sage, small batch.9:41 Shopify · just now
5 orders · opted in
Velvet cushion · 12 left
Shopify
WooCommerce
Squarespace
Bumpa
Your customers don't ignore your restocks. They ignore the inbox.
Your store knows who bought what, how often and how long ago. Then that knowledge goes into an email that sits beside forty others. The same message on WhatsApp lands where your customers actually look.
Your follow-up goes by email. Then silence.
- The restock email goes to the whole list, and most of it sits unopened.
- Your thank-you email lands in a tab nobody checks.
- A five-time customer gets the same email as a stranger.
- Win-back starts with an export, a spreadsheet and a guess at who's gone quiet.
- Nobody can tell you which email brought a second order.
Same messages. On WhatsApp. Read and answered.
- Opt-ins from checkout, the box and a QR code, each with a clear yes attached.
- Audiences built from what people bought, kept fresh as new orders arrive.
- Restocks and launches reach the phones of the people who'll want them.
- Thank-you, care guide and win-back run on their own after every order.
- You see who read it, who replied and who bought again.
Three steps from one order to the next.
Connect your store once. Your audiences stay current and your follow-ups run after every order while you pack the next one.
Link your store
Sign in to Shopify, WooCommerce or the store you run. Your orders, products and customers start showing up in Buddy.
ShopifyBumpaWooCommerceGroup your buyers
Group people by what they bought, how often and how recently. Each audience keeps itself current as orders arrive.
Send, then relax
Send a WhatsApp message to an audience, or switch on a follow-up that runs after every order without you lifting a finger.
Everything you'd email after a sale, now actually read.
Every sale is a chance to grow your list.
Your email list grew one checkout at a time, and so does this one: a tick at checkout, a QR code in the box, a form on your site. Each opt-in arrives with its yes and where it came from.
Checkout opt-in · packaging QR · welcome sent.
Bought "Velvet cushion"
Product interest
Audiences that remember who bought what.
No more exporting orders to build a list. Recent buyers, your repeat buyers, everyone who bought the velvet cushion, the customers who've gone quiet. Set it up once and each audience stays current as new orders come in.
Restocks seen on the walk to lunch.
The restock email waits in the inbox until Sunday. On WhatsApp it's opened on the walk to lunch. Send a drop, a restock or a new colour to the people whose orders say they'll want it, photo right in the message.
The two-seater is back in oat, Marcus. You asked to hear first.
Maya Chen5 orders · last order 64 days agoSay thanks, help out, win them back.
You already send a thank-you email. On WhatsApp it becomes a conversation: a thank-you when the order lands, a care guide a few days later, a nudge when it's time to reorder. And when a good customer goes quiet, one message worth coming back for, never a blast to everyone.
The follow-ups you always meant to send, running on their own.
Thank-you, then care tips
A thank-you the moment the order lands, then how to care for what they bought.
Trigger · Order deliveredRestock for past buyers
Only the people who bought that product, or asked to be told, hear about it. No blast to the whole list.
Trigger · Back in stockRepeat buyers see the new drop first
Your best customers get the drop a day before anyone else.
Audience · Five orders or moreThe reorder reminder
For things that run out. A WhatsApp nudge right around the time they'll need more.
Trigger · 30 days after purchaseWin back the quiet ones
Customers who've gone quiet get one good reason to come back. Not another discount email.
Trigger · No order in 60 daysWorks with the store you've already built.
Online stores, creator shops and course platforms, connected with one sign-in. No developer, no rebuild.
Orders come in. The right WhatsApp message goes to the right people.
ShopifyStoresWooCommerceStoresSquarespaceSites and storesSelarCreators and coursesCustomers only hear from you because they asked to, which is why they open it.
NestugeCoursesBumpaCommerceThree questions store owners ask first.
Does buying count as saying yes?
No. Opt-in is its own tick at checkout or a scan of the QR code, recorded with where it came from. Order history adds context to people already on your list and never adds anyone to it.
How is it different from Buddy Connect?
Connect brings your store's data into Buddy. eCommerce is the store playbook on top: checkout opt-ins, audiences by purchase, restocks, follow-ups and win-back, ready to switch on.
What does each message cost?
Meta charges for business messages by type and country. Your Buddy plan is separate from that.
Still deciding?
Anything else, ask Sarah. She reads every message and writes back herself.
Ask a questionWhat is Buddy eCommerce?
The part of Buddy made for stores. It collects WhatsApp opt-ins at checkout, on packaging and by QR code, turns your orders into audiences, and sends your restocks, launches, thank-yous and win-backs on WhatsApp to the customers who'll care.
Which store platforms does it work with?
Shopify, WooCommerce, Squarespace, Selar, Nestuge and Bumpa. If yours isn't listed, tell us where you sell.
Does a customer become a WhatsApp subscriber when they buy?
No. Opt-in is collected separately, with a tick at checkout or a scan of the QR code, and recorded with its source. Anyone who replies STOP is removed, whatever your store says.
Can I message only the people who bought a certain product?
Yes. Build an audience from products bought, number of orders, total spend and time since the last order. It updates itself as new orders arrive, ready for a WhatsApp message now or later.
Can I see which message brought an order?
Yes. After every WhatsApp message you see who read it, who clicked, who bought and the revenue that followed, so you know which messages bring customers back.
Do I have to stop using email?
No. Buddy runs alongside your email tool. Keep email for receipts, and move the messages that need to be read now, restocks, launches and win-backs, to WhatsApp.
Bring your customers back for more.
Join the waitlist, tell us where you sell, and Sarah will get back to you herself.
Shopify
5 orders
Velvet cushion
Bumpa