Turn one-time buyers into customers you keep learning from.
Use customer and order activity to build smarter audiences, post-purchase journeys, launch updates, and re-engagement campaigns.
Buddy eCommerce depends on the relevant store integrations and should be labeled based on each connector's status.
Today
Post-purchase follow-up
Send care tips to people who bought this product and track replies.
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This was helpful
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- Online stores and retail brands
- Course and digital product sellers
- Teams using Shopify, WooCommerce, Squarespace, Selar, Nestuge, Bumpa, or custom stores
Commerce
Commerce engagement should not stop after the order.
Buddy eCommerce connects storefront activity to WhatsApp engagement. Customer, order, checkout, cart, product, refund, and subscription events can help Buddy decide who should hear from you and what should happen next.
Buddy eCommerce depends on the relevant store integrations and should be labeled based on each connector's status.
Commerce lifecycle
Turn store behavior into better WhatsApp follow-up.
Buddy eCommerce is about using order, checkout, product and customer activity responsibly. The goal is not to blast every buyer. It is to understand what happened, group customers intelligently, and send the next update only when it is relevant.
Built for
Buddy eCommerce
Commerce
Grow the list
Collect opt-ins across website, checkout, packaging, QR codes, launch pages, popups, and campaigns.
Segment customers
Create audiences around purchase behavior, product interest, order value, lifecycle stage, repeat purchase, and engagement.
Launch better
Send drops, back-in-stock updates, flash offers, and new collections to the customers most likely to care.
Follow up after purchase
Thank customers, explain how to use what they bought, request useful replies, and guide the next action.
Commerce workflow
Optin.Understand.Follow
From checkout opt-ins to post-purchase education and win-back journeys, Buddy helps commerce teams keep the customer relationship measurable after the sale.
Customer opts in: A buyer joins through checkout, packaging, a launch link, or a store page with consent attached.
Order data arrives: Store activity becomes subscriber context: products, value, frequency, source, and lifecycle stage.
Audience updates: Buddy places the customer into relevant groups such as recent buyer, product interest, or inactive customer.
WhatsNews follows: You send or automate the next useful message and measure what happens after it lands.
Turn store activity into better follow-up.
Grow the list
Collect opt-ins across website, checkout, packaging, QR codes, launch pages, popups, and campaigns.
Segment customers
Create audiences around purchase behavior, product interest, order value, lifecycle stage, repeat purchase, and engagement.
Launch better
Send drops, back-in-stock updates, flash offers, and new collections to the customers most likely to care.
Same Buddy model
Buddy eCommerce connects back to Buddy subscribers, consent, audiences, WhatsNews, automations and analytics.
Clear availability
Product surfaces that are rolling out or planned stay labeled, so customers know what is live and what is coming.
Permission first
Customer activity is only useful when consent, opt-out state and source context remain attached to the subscriber record.
FAQ
Understand Buddy eCommerce.
Buddy eCommerce connects storefront activity to WhatsApp engagement. Customer, order, checkout, cart, product, refund, and subscription events can help Buddy decide who should hear from you and what should happen next.
Still have questions?
Reach out to Sarah, the founder. She reads and replies to every message.
Message us