Buddy

Welcome every Selar buyer on WhatsApp in seconds.

Your download email lands in spam and buyers never start. Connect Selar to Buddy and every sale gets a warm welcome and the first lesson on WhatsApp, where buyers actually see it.

SelarBuddy
Mateo Rossionline
TODAY
Type a message
New sale
Selar · just now
Course purchased
Brand Photography 101
Ticket bought
Live workshop
Technology fromMeta
Built on the official WhatsApp Business Platform
How Selar connects to Buddy
SelarSelar webhookEvery new saleMatched by email

Buyers who never open the course don't buy the next one.

Selar takes the payment and sends the download. If that email is missed, the buyer forgets, never starts, and never comes back. A WhatsApp welcome gets them started the same day.

Today

The sale happens. Then nothing.

  • Access emails lost in spam or promotions.
  • Buyers who paid and never opened lesson one.
  • Live-class reminders that nobody sees in time.
  • Your next launch sent to a list that stopped reading.
  • Buyer questions scattered across DMs and email.
With Selar and Buddy

Every sale starts a relationship.

  • A personal welcome and the first lesson link in seconds.
  • Gentle nudges for buyers who haven't started.
  • Class and event reminders read in time to show up.
  • Launches sent first to people who bought before.
  • Every question answered in one WhatsApp inbox.

Connect Selar once. Then let it run.

Copy one link from Buddy into Selar. From then on, every sale reaches Buddy the moment it happens.

1

Connect

Buddy gives you a private webhook link. Paste it in your Selar dashboard under Integrations, and every new sale is sent to Buddy.

BuddyYour Buddy link for Selar Integrations
hooks.usebuddy.app/in/7f3c…e21Copy
SelarPaste it in Selar Integrations, then press save.
Test event Received
2

Choose

Match each Selar product to what should happen: a tag, an audience or a welcome journey.

Selar → Buddy
Course saleTag: course-buyer
Ebook saleTag: ebook-buyer
Event ticketAudience: attendees
Card detailsNever sent
3

Send

Turn on the welcome and the follow-ups. Every message carries the buyer's name and the product they bought.

Automation · Course welcome
When: course sale
Send: welcome + lesson one
Wait 3 days
Not started? Send a nudge

How Selar and Buddy work together.

Selar sends a notification to your Buddy link every time someone buys. It carries the buyer's name and email, the product, the amount, the order ID and the date. Buddy matches it to the right subscriber and acts.

SelarSelarSomething happens
BuddyBuddyChecks consent, picks the message
WhatsAppRead in minutes, answered in the thread

What Selar tells Buddy, and what happens next

New saleFinds the buyer in Buddy by email, adds the purchase to their profile and tags them with the product.
Course purchaseStarts your welcome journey: the first lesson, then a nudge if they haven't begun.
Event ticketAdds them to the attendees audience and schedules reminders before it starts.
Repeat purchaseMoves them into your "bought twice" audience for early access to launches.

What Buddy reads

Buyer name and email
Product name
Amount and order ID
Purchase date

What it never touches

Card or payment details
Your Selar login
Products you don't map

Where the WhatsApp yes comes from

Add your Buddy opt-in link to the product's thank-you message and delivery page: "Get lessons and updates on WhatsApp." Buyers tap, say yes in WhatsApp, and Buddy links them to their Selar purchase by email.

Buyers who opted in before you connected keep their history in Buddy, and every new sale adds to it from the day you paste the link.

Messages that know what happened in Selar. That's why they get read.

Buyers start the course the same day they pay.

The welcome lands on WhatsApp seconds after the sale, with the first lesson one tap away. Buyers who haven't started after three days get a friendly nudge, so more of them finish and come back for the next one.

New saleWelcome journeyNot-started nudge
SelarSale · Brand Photography 101Paid
Mateo R.Selar · 19:01
A coach speaking in front of a seated audience
Workshop · Saturday
Ticket boughtOpted inReminder: 1 hour before

Fill every live class and workshop.

Ticket buyers get a reminder the day before and an hour before, on the app they check all day. More people show up, and the replay link goes to everyone who couldn't.

Launch to the buyers who loved the last one.

Your next course goes first to everyone who bought from you on Selar. See who read it within the hour and who bought, without a single email.

New WhatsApp message

Brand Photography 201 is open. Past students get 48 hours before anyone else.

To: Bought: Photography 101Send
Read within the hour

5 journeys you can switch on the day you connect Selar.

Course welcome

Lesson one, a warm hello and how to ask questions, seconds after the sale.

Trigger · Course sale

Not started yet

Three days in, a friendly nudge for buyers who haven't opened lesson one.

Trigger · Sale + 3 days

Event reminders

The day before and an hour before, with the joining link.

Trigger · Ticket bought

Ebook follow-up

A week later, ask what they thought and suggest the next step.

Trigger · Ebook sale + 7 days

Launch to past buyers

Early access for people who already trust you.

Trigger · You press send

Three things Selar sellers ask before connecting.

Does buying on Selar count as a WhatsApp yes?

No. Buddy asks for the WhatsApp opt-in separately and records where and when it came from. Selar data adds context to people who said yes, and never adds anyone to your list.

Do I need to be technical?

No. You copy one link from Buddy and paste it in Selar. Buddy sends a test event so you can see it worked.

Will Buddy see my earnings or payouts?

No. Buddy only receives what Selar sends for each sale: the buyer, the product, the amount and the date. Your balance and payouts stay in Selar.

Questions about Selar and Buddy.

Anything else, ask Sarah.She reads every message and writes back herself.
Ask a question
How do I connect Selar to Buddy?

Copy your private webhook link from Buddy, open Integrations in your Selar dashboard, paste the link and save. Every new sale is then sent to Buddy.

What information does Selar send to Buddy?

For each sale: the buyer's name and email, the product name, the amount paid, the order ID and the purchase date.

How does Buddy know a buyer's WhatsApp number?

Buyers opt in through your Buddy link on the thank-you message or delivery page. Buddy then matches their Selar purchases to them by email.

Can different products start different messages?

Yes. Map each Selar product to its own tag, audience and journey, so course buyers, ebook buyers and event attendees each get the right welcome.

Can I still use Selar's own emails?

Yes. Selar keeps sending its receipts and download emails. Buddy adds the WhatsApp welcome and follow-ups on top.

What does WhatsApp charge for these messages?

Meta charges for business messages by type and country, billed to your own WhatsApp Business account. Your Buddy plan is separate, and every integration is included in it.

Sell in more than one place?

All integrations

Every connection feeds the same audience, so a customer who buys on two tools is still one person in Buddy.

Make every Selar sale the start of something.

Join the waitlist and your first welcome journey can be running the day you paste your link.

A creator in a yellow tracksuit, phone in hand
New sale
Selar
Welcome sent
Lesson one
Lesson started
Same evening
Bought again
Next launch