Follow up with every customer, even while you sleep.
Replying to every new subscriber and question by hand eats your day. Buddy automations welcome people, answer common questions and follow up at the right moment, and bring you in when a person is needed.
02:14 · you were asleep
Price list sent
Ready-to-buy reply
You can't reply to everyone at 2am. Your automations can.
The first minutes after someone joins or asks a question are when they're most interested. Answer late and the moment has gone. Automations answer straight away, every time, in your words.
Every follow-up depends on you.
- New subscribers waiting hours for a hello.
- The same "how much is it?" answered fifty times a week.
- Follow-ups forgotten when the week gets busy.
- Hot leads buried under casual replies.
- Evenings and weekends spent in WhatsApp.
Every follow-up happens on time.
- A welcome arrives seconds after someone joins.
- Keywords like PRICE or MENU answer themselves.
- Follow-ups wait and send exactly when you planned.
- Interested replies get tagged and flagged for you.
- Your evenings back, without going quiet on customers.
Pick a trigger. Add steps. Switch it on.
Start from a preset or build your own. No code, no flowchart degree.
Pick a trigger
Someone subscribes, sends a keyword, replies with interest, gets a tag, or pays for an order in your store.
Add steps
Send a message, wait, check a condition, add or remove a tag, or tell your team someone needs a person.
Switch it on
Turn it on and it runs for every customer who fits. Pause it any time and see how often each one has run.
Everything inside Automations.
The building blocks of follow-ups that feel personal and run on their own.
Triggers from anything your customers do, on WhatsApp or off it.
Start a journey when someone subscribes, sends a keyword, replies with interest or gets a tag, or when your store, course platform or app tells Buddy something happened.
When a customer replies, the automation steps back, so they're never talked over by a robot.
Keywords
Words like PRICE, MENU or HOURS trigger the right answer instantly, any time of day.
Reply intents
Replies are sorted into interested, has a question or not interested, and each can start its own follow-up.
Waits
Pause for minutes, hours or days so each message arrives when it's useful, not all at once.
Conditions
Check a tag or whether they replied, and send people down the path that fits them.
Actions
Send a message, add or remove a tag, or notify your team so a person steps in.
Presets
Welcome series, keyword reply, tag interested customers, alert the team. Adjust the words and switch on.
Store and app events
Connected stores and the Buddy API start journeys from orders, carts, enrolments and sign-ups.
Run history
See how many times each automation ran and who it ran for. Pause or restart in a click.
Consent built in
Automations only message people who opted in, and stop the moment someone replies STOP.
What Automations does for you, day to day.
Every new subscriber welcomed in seconds.
The welcome sets the tone. Buddy sends yours the moment someone joins, then follows up with a useful tip two days later if they haven't replied.
Common questions answered at 2am.
Keyword replies answer the questions you get every day, with the price list, the menu or the opening hours, while you sleep.
Your team steps in when it matters.
When a reply sounds like a buyer, Buddy tags them and alerts your team, so a real person follows up while they're still keen.
Automations businesses switch on first.
Welcome series
Hello on joining, a tip two days later, an offer after a week.
EveryonePRICE keyword
The price list, instantly, then a check-in the next day.
Shops and servicesCart reminder
An hour after checkout stalls, one friendly nudge with the cart link.
Online storesClass reminder
The day before and an hour before, with the joining link.
Coaches and educatorsHot lead alert
Interested replies tagged and sent to your team straight away.
Service businessesThree things people ask about Automations.
Will it feel robotic?
Every message is written by you, in your voice. And when a customer replies, the automation steps back so you or your team can answer as a person.
Is this a chatbot?
It's rules you control: triggers, waits and messages. If you'd like help writing replies, Buddy AI can draft them, and you approve what goes out.
Could customers get too many messages?
Automations only message people who opted in, stop when someone replies or opts out, and you can see every run, so nothing goes out you didn't plan.
Questions about Automations.
Anything else, ask Sarah.She reads every message and writes back herself.Do I need to know how to code?
No. Pick a trigger, add steps from a list and switch it on. Presets get you started in a minute.
What can start an automation?
Someone subscribing, a message containing a keyword, a reply sorted as interested or a question, a tag being added, or an event from your connected store or the Buddy API, such as an order or a sign-up.
Can automations reply to messages customers send?
Yes. Keyword triggers and reply intents let an automation answer the moment a matching message comes in.
How does WhatsApp's 24-hour window affect automations?
For 24 hours after a customer messages you, replies can be free-form. Outside that window, WhatsApp requires an approved template, and Buddy uses yours.
Can I pause an automation?
Yes, in one click, and turn it back on just as quickly. Each automation shows how many times it has run.
What does WhatsApp charge?
Meta charges for business messages by type and country, billed to your own WhatsApp Business account. Your Buddy plan is separate, and every feature on this page is part of it.
Automations works with everything else in Buddy.
See the Buddy AppLet the follow-ups run themselves.
Join the waitlist and switch on your first automation the day you connect.
02:14
Answered
ready-to-buy
Follow up now