Put Buddy inside your product.
Give your customers audience, campaign, automation, and analytics functionality without making them leave your product experience.
Permission-based. Built on the official WhatsApp Business Platform.
Today
Hi Ada, the new set is live
You asked us to tell you first: 20% off until midnight. Want the code?
9:41 AM
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9:41 AM
- Creators
- Ecommerce
- SaaS
- Education
- Communities
- Restaurants & Hospitality
Outcome
Offer WhatsApp engagement natively.
Buddy Embedded is for platforms that want their customers to manage WhatsApp audiences, campaigns, automations, and analytics inside the platform they already use.
Embedded surfaces
What you get.
Embedding is different from linking out.
For commerce, education, booking, creator, and business platforms, embedded Buddy surfaces can feel like a native module while Buddy powers the infrastructure underneath.
Embedded components
Render Buddy-powered subscriber, audience, WhatsNews, automation, reply, and analytics experiences inside your product.
Delegated identity
Connect your users to Buddy workspaces without making identity and workspace switching feel fragmented.
Tenant provisioning
Create and manage Buddy workspaces for customers behind the scenes with the right limits, settings, and permissions.
Partner controls
Support branding, theming, metering, analytics, permissions, and security review for platform partners.