Buddy is for permission-based, useful customer engagement. It is not for spam or abuse.
Permission-based. Built on the official WhatsApp Business Platform.
Today
Hi Ada, the new set is live
You asked us to tell you first: 20% off until midnight. Want the code?
9:41 AM
Yes, send it
9:41 AM
Outcome
The acceptable use policy sets boundaries so Buddy can remain a trustworthy product for permission-based WhatsApp engagement.
Use rules
Only message people you have the right to contact.
Customers should only upload, import, or message contacts where they have permission, context, and lawful basis to communicate.
Prohibited messaging
Do not use Buddy for spam, scraped contact lists, unlawful messaging, deceptive opt-ins, unwanted promotions, or messages that violate applicable platform policies.
Abusive behavior
Do not use Buddy for harassment, hate, threats, fraud, impersonation, phishing, malware, exploitation, or abusive content.
Policy evasion
Do not attempt to bypass Meta policies, rate limits, consent rules, suppression, opt-outs, account restrictions, or enforcement systems.
Enforcement
Buddy may restrict, suspend, or terminate access where use creates risk for people, customers, partners, or platform integrity.