Turn one-time buyers into customers you keep learning from.
Connect customer activity to timely WhatsApp engagement, from opt-in and launches to post-purchase follow-up and re-engagement.
Permission-based. Built on the official WhatsApp Business Platform.
Today
Hi Ada, the new set is live
You asked us to tell you first: 20% off until midnight. Want the code?
9:41 AM
Yes, send it
9:41 AM
- Shopify
- WooCommerce
- Squarespace
- Retail
- Digital products
- Subscriptions
How it works
From an order to customers who return.
Collect opt-ins
A link in your bio, a QR at checkout, a form on your site, or straight from your own app over the API. However they come in, they land in one list.
They opt in
Build the campaign
They respond
See what works
Buddy for ecommerce
Customer context should not stop at the checkout.
Customer context is scattered
Important activity lives across tools, inboxes, forms, orders, and chats instead of one useful customer record.
Repeat purchase is left to chance
A buyer completes an order, then the next message they receive may be a generic promotion weeks later.
Segments are too broad
Recent buyers, VIP customers, product-interest groups, and inactive customers should not all receive the same thing.
How ecommerce use Buddy.
Grow the list at every buying moment
Collect opt-ins across your website, checkout, packaging, QR codes, campaigns, and post-purchase surfaces.
- Checkout opt-in
- Package insert
- Restock page
- QR campaign
Segment customers by behavior
Create audiences around purchase behavior, product interest, value, repeat buying, lifecycle stage, and engagement.
- Recent buyers
- VIP customers
- Product interest
- Inactive customers
Launch to the right people
Send product drops, back-in-stock updates, flash offers, and new collections to customers most likely to care.
- Back in stock
- New collection
- Flash offer
- Preorder
Follow up after purchase
Keep customers informed and engaged after the transaction with useful, relevant WhatsApp communication.
- Thank you
- Care instructions
- Review request
- Next purchase
Win customers back
Identify inactive customers and build intentional re-engagement journeys that feel specific instead of generic.
- Replenishment
- Win-back
- Loyalty
- Browse follow-up
Measure what converts
See which audiences read, click, reply, opt out, and return after each WhatsNews or automated journey.
- Reads
- Clicks
- Replies
- Repeat purchase
WhatsNews ecommerce send.
Your size is back
94 replies
The new collection is live
128 clicks
How to use what you bought
97% read
We saved you a spot
58 returned
FAQ
Questions, answered.
Buddy is a customer engagement and retention platform built around WhatsApp. It helps you build an audience, understand subscribers, send relevant WhatsNews, automate follow-ups, and measure what happens next.
Still have questions?
Reach out to Sarah, the founder. She reads and replies to every message.
Message us