What is new in Buddy.
Buddy is in early access and changing quickly. Every meaningful change lands here with what changed and why it matters.
Permission-based. Built on the official WhatsApp Business Platform.
Today
Hi Ada, the new set is live
You asked us to tell you first: 20% off until midnight. Want the code?
9:41 AM
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9:41 AM
- Creators
- Ecommerce
- SaaS
- Education
- Communities
- Restaurants & Hospitality
Recent
The whole public site shares one design.
Product, solution, developer and resource pages each rendered their own layout. They now use the same hero, audience rail, panels and closing block as the homepage, so the site reads as one product.
Every update says
What you get.
The campaign composer shows the real WhatsApp message.
The builder previews the approved template as the recipient will see it, including quick-reply and call-to-action buttons, before anything is sent.
Opt-ins can arrive over the API.
Subscribers no longer have to come from a shared link. Your own app, checkout or form can create them directly, with the consent record attached.
Consent and source travel with the subscriber.
Where someone opted in, when, and what they agreed to receive are part of the subscriber record rather than something kept in a spreadsheet.
Written for people who use Buddy.
No version numbers without explanation, and no entry that only says various improvements. If it did not change anything you would notice, it does not go here.