Know what good looks like.
Buddy will publish benchmarks only when there is enough first-party data or clearly cited external data.
Permission-based. Built on the official WhatsApp Business Platform.
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- Creators
- Ecommerce
- SaaS
- Education
- Communities
- Restaurants & Hospitality
Outcome
Use benchmarks responsibly.
Benchmarks can help teams understand what good looks like for delivery, reads, clicks, replies, opt-outs, audience growth, and retention, but only when the methodology is honest.
Methodology first
What you get.
Do not publish invented benchmarks.
Until Buddy has sufficient first-party data, benchmark pages should explain the methodology standard, cite external data clearly where used, or stay unpublished.
WhatsApp engagement benchmarks
Future reports can compare delivery, read, click, reply, and opt-out patterns across relevant categories once there is enough reliable data.
Ecommerce retention benchmarks
Future reports can examine post-purchase, repeat purchase, re-engagement, launch, and win-back communication performance.
Creator audience benchmarks
Future reports can explore subscriber growth, launch engagement, content clicks, event RSVPs, and community response patterns.
Industry messaging benchmarks
Future reports can compare results by business model, message type, audience source, and lifecycle stage.